New York, Oct. 19 – In today’s endless parade of mind-numbing reality shows, you might have thought you’ve seen it all. But now, after years as ringmaster and most popular member of the motley group of Howard Stern Show super-fans called “The Wack Pack,” the diminutive and unlikely star entertainer Beetlejuice is finally getting his own reality series. The five episode This is Beetle premieres on the Howard TV On Demand service Oct. 29, 2009 with a hilarious peek into his daily routines and special events. More info is available at www.thisisbeetle.com.

Only in the life of infamous Howard Stern Show Wack Packer Beetlejuice would facials, professional boxing, bubble baths, dental cleanings, poker parties, cooking, housekeeping and a famous porn star collide. The always entertaining Beetlejuice, or “Beet,” as his friends call him, has a slightly twisted but always upbeat perspective on life. Whether going to the dentist for the first time in years; taking over the kitchen of a local diner and making a disastrous burger; being an unlikely customer at a spa or getting into an altercation with a dwarf at a strip club, HIS reality is full of surprises.

Beetlejuice’s manager and caretaker is Bobby Rooney, who helps Beet navigate the complexities of life. In the series, Rooney’s genuine love for his buddy is evidenced by their poolside chats and playful car ride banter. Rooney is also a professional boxer by trade.

Fans of Beetlejuice are already enthusiastically buzzing online about the upcoming show. Here are just two sample comments, from Facebook: (“OMG I can’t wait!!! I love Beet!!”); and YouTube (“Beetle is THE superstar of the Wack Pack. Nobody else compares!”). Set to premiere just days before Halloween, fans are invited to download an original Beetlejuice mask to use as their costume. There’s also an interactive game visitors can play online called “The Beetle MisMatch Game.” All these Beetlejuice activities plus video clips and a soundboard are available on www.thisisbeetle.com.

While This is Beetle contains the usual adult humor and shock value that have helped make Howard TV programming iconic, it also mixes in legitimate sentimentality as a change of pace for viewers.

About Beetlejuice (also known as Beetle or Beet)

Beetle is Jersey City native Lester Green, who has become a well-loved entertainer. Beetle doesn’t let physical and mental limitations hinder his hilarious exploits. He just approaches life with gusto. After being discovered more than a decade ago by Bobby Rooney’s brother, the late Sean Rooney, Beetle has made numerous appearances on the Howard Stern Show and Howard TV. He has since been seen in “Scary Movie 2” and “Bubble Boy;” and earned a spot touring with the The Killers of Comedy. This is Beetle is his first TV series.

Doug Z. Goodstein is the Executive Producer for Howard TV On Demand. Mike Gange is Supervising Producer. Keith Fenimore serves as the Director and Senior Producer for This is Beetle. The entire series was shot on location in New Jersey.

About Howard TV On Demand

Digital cable’s subscription video-on-demand service Howard TV On Demand is the television version of the daily Howard Stern Show on satellite radio. Subscribers get an uncensored window into the show and its colorful cast of characters, plus a wealth of favorite library content and original series. Viewers have unlimited access to more than 40 hours of content per month. Howard TV On Demand is currently available to over 37 million digital cable subscribers through Comcast, Time Warner Cable, Cox Communications, Cablevision, Charter Communications, Bright House Networks and Rogers Cable systems. It is a service of iN DEMAND Networks.

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