Lindsay Lohan in bed
Lindsay Lohan’s lawyer, Stephanie Ovadia, has reportedly filed a lawsuit against E-Trade, claiming the financial company’s new commercial about a boyfriend-stealing, “milkaholic” baby parodied the actress’ life. The NY Post is reporting that Lohan is seeking $100 million, as the baby is named Lindsay. Ovadia told the newspaper that everyone knows the commercial’s about her client, as Lohan has single-name recognition.

The lawsuit was filed on March 8 in Nassau County Supreme Court, which serves Lohan’s family home in Merrick, New York. Ovadia also told the NY Post that E-Trade violated her client’s rights under New York state civil-rights law, as it didn’t pay her or get her approval before using her likeness. Lohan is seeking $50 million in exemplary damages and another $50 million in compensatory damages, and wants the commercial, which debuted during the Super Bowl, off the air.

During the commercial, E-Trade’s infamous baby boy is talking to his girlfriend over a video chat. He apologies for not calling her the night before, but she grows suspicious, asking if “…that milkaholic Lindsay” was over. He plays dumb before another baby girl sticks her head into the frame, asking “Milk-a-what?” in a slurred voice.

Written by: Karen Benardello

By Karen Benardello

As a graduate of LIU Post with a B.F.A in Journalism, Print and Electronic, Karen Benardello serves as ShockYa's Senior Movies & Television Editor. Her duties include interviewing filmmakers and musicians, and scribing movie, television and music reviews and news articles. As a New York City-area based journalist, she's a member of the guilds, New York Film Critics Online and the Women Film Critics Circle.

One thought on “Lindsay Lohan Suing E-Trade”
  1. well, hell if that’s the case, I know of more than a few Lindsay’s that can get in with this law suit… Really, like she is the only LINDSAY in the world… Give me a break.. She is way out of her league!

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