ShockYa recently reported on the upcoming “Ferris Bueller” campaign being launched by Honda. The campaign, starring Matthew Broderick (of course), are going to launch during the Super Bowl, and everyone seems to be itching to see just how everyone’s favorite hooky-playing student has grown up and just why he’s selling Hondas.
According to the ShockYa article by Perri Nemiroff, Jalopnik the campaign is being directed by “The Hangover” writer/director Todd Phillips, fitting for the Super Bowl. If you want to get a sneak peek as to what the campaign is going to look like, check out this video from Slash Film. The video is only 10 seconds long, but it does whet the appetite for more of Bueller (“Bueller? Bueller?”). In fact, just hearing the classic “Oh Yeah” brings you back to when you first saw the film “Ferris Bueller’s Day Off.”
I’m interested to see what this campaign is going to look like in full. Some people think Broderick is on the sell-out path by doing Honda commercials; I’m not sure why, since stars are selling everything from orange juice to insurance. I think this might be fun.
Check out the video below. Are you excited to see Broderick sell Hondas as Bueller? Are you in the camp that thinks Broderick is selling out? Give your opinions in the comments section below.
Written by: Monique Jones
