The press conference for Battle Rap TV’s rap battle between rap legends Cassidy and Dizaster revealed tons of animosity between the rappers, lots of lyrical talent and the usage of HologramUSA’s technology.

Cassidy was able to perform during the press conference thanks to the cutting-edge holographic technology fueling Alki David’s new company HologramUSA. David has the exclusive rights to the technology and, as one of the ways to introduce the tech to the public, used it to bring Cassidy from the Bahamas to the press conference stage at the FilmOn Beverly Hills Studio.

Fresh Coast Media’s Lush One said that more holograms are on the way thanks to Musion Eyeliner technology. “We already had plans to do a hologram battle. We’re gonna be doing hologram battles,” said Lush. “If we shoot a battle in LA and it’s a hot battle and everybody wants to see that shit, we can take that…on the raod, be in Phoenix the next day[.]” You can read the full article at BattleRap.com.

You can watch BattleRap TV right here. You can also order your tickets for the rap battle here. What do you think about holographic technology entering the rap arena? Give your opinions in the comments section below!

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By Monique Jones

Monique Jones blogs about race and culture in entertainment, particularly movies and television. You can read her articles at Racialicious, and her new site, COLOR . You can also listen to her new podcast, What would Monique Say.

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