{"id":125198,"date":"2013-06-18T07:13:15","date_gmt":"2013-06-18T14:13:15","guid":{"rendered":"http:\/\/www.shockya.com\/news\/?p=125198"},"modified":"2013-06-18T07:13:15","modified_gmt":"2013-06-18T14:13:15","slug":"artist-of-the-week-lorde","status":"publish","type":"post","link":"https:\/\/www.shockya.com\/news\/2013\/06\/18\/artist-of-the-week-lorde\/","title":{"rendered":"Artist Of The Week: Lorde"},"content":{"rendered":"

While I am forever indebted to Spotify for expanding my music palette, I have just as much adoration for SiriusXM Alt Nation<\/a> for keeping my playlists current. I hear a new song on Alt Nation and immediately search the artist on Spotify. This pattern allowed me to stumble upon Shockya\u2019s next \u201cArtist Of The Week\u201d, singer and songwriter, Lorde and her infectious single, \u201cRoyals\u201d. <\/p>\n

The New Zealander, whose actual name is Ella Yelich-O\u2019Connor, had me positively dumbfounded with a single play of \u201cRoyals\u201d. Her ability to craft a song that can achieve commercial success while also exuding her \u201cown\u201d distinct sound is both daring and often unattainable for a \u201cnewbie\u201d in this industry. Lorde is not only an up and coming artist on the radio waves, but also youngin\u2019 in the real world, which can be referred to as mature 16 year old in the music world. Her debut EP, \u201cThe Love Club\u201d, which dropped on March 8th, upholds her well beyond her age wisdom and begs the question, \u201cWhy was Justin Bieber ever considered such a rarity of talent for his age?\u201d <\/p>\n

Comprised of \u201cRoyals\u201d, \u201cThe Love Club\u201d, \u201cMillion Dollar Bills\u201d, \u201cBravado\u201d and \u201cBiting Down\u201d, the 5 track EP is lyrically captivating from song to song and collectively conveys Lorde\u2019s hauntingly mysterious vocal chops. The single, \u201cRoyals\u201d, sells itself and will have you, Shockya readers, immediately diving right into \u201cThe Love Club\u201d EP. While the lead single introduced me to Lorde, “Bravado” has become a standout track with “Biting Down” close behind. The debut has a tempo for every type of a listener, the more somber and the more upbeat. The most taxing job of an artist is showing diversity to stay afloat in the industry and Lorde effortlessly slays this task with her first release. <\/p>\n

Whether it was Justin Bieber’s YouTube taping talents or his prepubescent vocal chops or his luck that shot him to fame, Lorde puts the “Amanda Bynes\/Lindsay Lohan\/Paris Hilton\/Tara Reid” fated star in his place, which is way behind her. <\/p>\n

Click here<\/a> to get your much needed copy of Lorde\u2019s \u201cThe Love Club\u201d. <\/p>\n