{"id":81197,"date":"2012-01-08T11:25:47","date_gmt":"2012-01-08T18:25:47","guid":{"rendered":"http:\/\/www.shockya.com\/news\/?p=81197"},"modified":"2012-01-08T11:25:47","modified_gmt":"2012-01-08T18:25:47","slug":"box-office-report-the-devil-inside-comes-out-strong-in-2012","status":"publish","type":"post","link":"https:\/\/www.shockya.com\/news\/2012\/01\/08\/box-office-report-the-devil-inside-comes-out-strong-in-2012\/","title":{"rendered":"Box Office Report: The Devil Inside comes out strong in 2012"},"content":{"rendered":"<p>The box office results for the first weekend of 2012 sees a long list of 2011 holdovers getting dethroned by a low-budget horror flick.  A flick, which just about every critic and moviegoer hated.  Here are the studio estimates:<\/p>\n<p>1.  The Devil Inside ($34.5 million)<\/p>\n<p>2.  Mission: Impossible &#8211; Ghost Protocol ($20.5 million)<\/p>\n<p>3.  Sherlock Holmes: A Game of Shadows ($14 million)<\/p>\n<p>4.  The Girl with the Dragon Tattoo 2011 ($11.4 million)<\/p>\n<p>5.  Alvin and the Chipmunks: Chipwrecked ($9.5 million)<\/p>\n<p>6.  War Horse ($8.6 million)<\/p>\n<p>7.  We Bought a Zoo ($8.4 million) <\/p>\n<p>8.  The Adventures of Tintin ($6.6 million) <\/p>\n<p>9.  Tinker Tailor Soldier Spy ($5.7 million) <\/p>\n<p>10.   New Year&#8217;s Eve ($3.6 million)  <\/p>\n<p>Analysis<\/p>\n<p>After roughly three to four weeks with no major releases on-tap, the sole wide-release to start off the 2012 box office was able to capitalize on the situation, despite the drubbing it took from the lovely critics and moviegoers.  <em><strong>The Devil Inside<\/strong><\/em>, made just for a million bucks, has already done its job from a financial perspective for both the producers and distributor, Paramount Pictures.  Since most audiences have already caught all the holiday movie releases, this indie-horror piece was able to bank on the success of the &#8220;found footage&#8221; marketing campaign that so many people are still eating up at the moment.  Clearly, this has over-achieved and this leads to proclaiming our first <strong>Sleeper Hit <\/strong>of the New Year.<\/p>\n<p>Tom Cruise has a charmed life; yet even he must be thrilled that <em><strong>Mission: Impossible &#8211; Ghost Protocol<\/strong><\/em> is well over $400 million at the worldwide box office.  The fourth installment of the franchise is well on its way in becoming one the actor&#8217;s highest grossing films ever.  Granted, about 60% of Ghost Protocol&#8217;s bounty is from international markets, but the domestic attraction has definitely comeback around thanks to stellar reviews from both audiences and critics.<\/p>\n<p><em><strong>New Year&#8217;s Eve<\/strong><\/em> currently has the longest streak in the top ten (somehow) with 5 weeks.  The $56 million flick is now up to $120 million worldwide.  Apparently, bad taste is all over the world.<\/p>\n<p><strong>Flop Alert:<\/strong>  It would be easy to go with <em><strong>The Darkest Hour<\/strong><\/em> here, but that was on alert as soon as it started filming.  So instead, we&#8217;re going to just note that <em><strong>War Horse<\/strong><\/em>, <em><strong>The Girl with the Dragon Tattoo<\/strong><\/em> remake, and <em><strong>We Bought a Zoo<\/strong><\/em> could be trending towards the dreaded break even status.  Now there is a chance that DVD and On-Demand runs will make up some of the difference from the mediocre theater runs; and <em>War Horse<\/em> has yet to open in many international territories.  However, the next couple weeks will be key for these three.<\/p>\n<p>This Friday crowds up the place slightly with three wide-releases on hand.  <em><strong>Contraband, Joyful Noise<\/strong><\/em>, and the re-release of <em><strong>Beauty and the Beast in 3D<\/strong><\/em>, will more than likely cause a few flicks in the top ten to take a hit.  Reviews for all the newbies will be right here my fellow Shockers!<\/p>\n<p>By Joe Belcastro<\/p>\n<p><a href=\"http:\/\/www.shockya.com\/news\/wp-content\/uploads\/THE-DEVIL-INSIDE.jpg\"><img decoding=\"async\" src=\"http:\/\/www.shockya.com\/news\/wp-content\/uploads\/THE-DEVIL-INSIDE.jpg\" alt=\"The Devil Inside\" title=\"The Devil Inside\" width=\"500\" class=\"alignleft size-full wp-image-81200\" srcset=\"https:\/\/www.shockya.com\/news\/wp-content\/uploads\/THE-DEVIL-INSIDE.jpg 550w, https:\/\/www.shockya.com\/news\/wp-content\/uploads\/THE-DEVIL-INSIDE-300x180.jpg 300w\" sizes=\"(max-width: 550px) 100vw, 550px\" \/><\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>The box office results for the first weekend of 2012 sees a long list of 2011 holdovers getting dethroned by a low-budget horror flick. A flick, which just about every critic and moviegoer hated. Here are the studio estimates: 1. The Devil Inside ($34.5 million) 2. Mission: Impossible &#8211; Ghost Protocol ($20.5 million) 3. Sherlock [&hellip;]<\/p>\n","protected":false},"author":24,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"jetpack_post_was_ever_published":false,"apple_news_api_created_at":"","apple_news_api_id":"","apple_news_api_modified_at":"","apple_news_api_revision":"","apple_news_api_share_url":"","apple_news_cover_media_provider":"image","apple_news_coverimage":0,"apple_news_coverimage_caption":"","apple_news_cover_video_id":0,"apple_news_cover_video_url":"","apple_news_cover_embedwebvideo_url":"","apple_news_is_hidden":"","apple_news_is_paid":"","apple_news_is_preview":"","apple_news_is_sponsored":"","apple_news_maturity_rating":"","apple_news_metadata":"\"\"","apple_news_pullquote":"","apple_news_pullquote_position":"","apple_news_slug":"","apple_news_sections":[],"apple_news_suppress_video_url":false,"apple_news_use_image_component":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":false,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2}},"categories":[8,1],"tags":[21707,11851,17903,8448,18221,9596,21170,13918,17951,12144,13761],"class_list":["post-81197","post","type-post","status-publish","format-standard","hentry","category-movies","category-news-release","tag-alvin-and-the-chipmunks-chipwrecked","tag-box-office","tag-mission-impossible--ghost-protocol","tag-new-years-eve","tag-sherlock-holmes-a-game-of-shadows","tag-the-adventures-of-tintin","tag-the-devil-inside","tag-the-girl-with-the-dragon-tattoo","tag-tinker-tailor-soldier-spy","tag-war-horse","tag-we-bought-a-zoo"],"apple_news_notices":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.1.1 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Box Office Report: The Devil Inside comes out strong in 2012<\/title>\n<meta name=\"description\" content=\"The box office results for the first weekend of 2012 sees a long list of 2011 holdovers getting dethroned by a low-budget horror flick. 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