Disney is beginning the PR campaign for their newest live-action film, “Oz The Great and Powerful” with the release of the film’s theatrical poster. You can check it out below the post.

“Oz The Great and Powerful,” directed by Sam Raimi, is part of the trend of revamping fairy tales and classic stories for modern day audiences. This particular film deals with the origin of Oz, the creation of a ethically-unstable magician and flim-flam artist. The film boasts talent such as James Franco, Rachel Weisz, Mila Kunis and Michelle Williams. With this type of star power, signs are currently pointing to a great theatrical debut.

Here’s the official synopsis of the film:

“Disney’s fantastical adventure “Oz The Great and Powerful,” directed by Sam Raimi, imagines the origins of L. Frank Baum’s beloved character, the Wizard of Oz. When Oscar Diggs (James Franco), a small-time circus magician with dubious ethics, is hurled away from dusty Kansas to the vibrant Land of Oz, he thinks he’s hit the jackpot—fame and fortune are his for the taking—that is until he meets three witches, Theodora (Mila Kunis), Evanora (Rachel Weisz) and Glinda (Michelle Williams), who are not convinced he is the great wizard everyone’s been expecting. Reluctantly drawn into the epic problems facing the Land of Oz and its inhabitants, Oscar must find out who is good and who is evil before it is too late. Putting his magical arts to use through illusion, ingenuity—and even a bit of wizardry—Oscar transforms himself not only into the great and powerful Wizard of Oz but into a better man as well.”

“Oz The Great and Powerful” comes to theaters March 8, 2013. You can learn more about the film at its official Facebook page and Disney’sTwitter page. What do you think about this film? Give your opinions in the comments section below.

By Monique Jones

Monique Jones blogs about race and culture in entertainment, particularly movies and television. You can read her articles at Racialicious, and her new site, COLOR . You can also listen to her new podcast, What would Monique Say.

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