Taylor Swift, Viacom To Team Up For The Launch Of The Hunger Games Music Video
Thursday, February 9th, 2012Taylor Swift has already given her voice to the soundtrack of “The Hunger Games”; now, she’s going to be partnering with Viacom for what is being marketed as MTV’s “first global music video premiere,” according to Reuters. According to the article, the music video at the center of the premiere, Swift’s “Safe & Sound,” featuring the Civil Wars, will air Feb. 13. According to Van Toffler, the president of Viacom Music & Logo Group, the video is set to reach 600+ households worldwide. Toffler told TheWrap that Viacom has probably not premiered the music video of an artist on this scale before. “I’m not sure we’ve ever done a global…
















